This site offers a sampling of the work I have done as a visual designer for Berkeley School of Education Leadership Programs at UC Berkeley 2022–present. Visit industrious.com to see more of my work.
Fig. 1.1 Berkeley School of Education — Leadership Programs 2025 in Review report cover. Context Berkeley School of Education Leadership Programs prepares and supports school and system leaders in equity-centered transformation of public education. Project Design and produce an annual review. View the report online at Issuu.What I Did
visual design
brand application
typography
annual report
print management
issuu
Fig. 1.2 Berkeley School of Education — Leadership Programs 2025 in Review report spread.
Fig. 2.1 Berkeley School of Education — Impact 2025 report cover. Context Berkeley School of Education advances educational equity for the public good through innovative research and practice. Project Design and produce an annual review. View the report online at Issuu.What I Did
visual design
brand application
typography
brochure
print management
issuu
copyediting
Fig. 2.2 Berkeley School of Education — Impact 2025 report page.
Fig. 3.1 Berkeley School of Education — Leadership Programs 2024 in Review report cover. Project Design and produce an annual review. View the report online at Issuu.What I Did
visual design
brand application
typography
annual report
print management
issuu
copyediting
Fig. 3.2 Berkeley School of Education — Leadership Programs 2024 in Review report spread.
Fig. 4.1 Berkeley School of Education — Principal Leadership Institution 25 years logo. Context PLI is a master’s and administrative credential program that prepares school leaders to improve education for historically marginalized students. Project Design and produce a logo to mark a quarter century of leading for equity. What I Did
visual design
brand application
typography
Fig. 5.1 Berkeley School of Education — Equity and Excellence in Early Childhood overview cover. ContextE3C is an alliance of leading UC Berkeley institutions reimagining California’s early childhood ecosystem. Project Create an identity for the alliance and apply it across all mediums. What I Did
visual design
identity
branding
typography
design template
policy brief
report
infographics
website
information architecture
nomenclature
open berkeley
copyediting
Fig. 5.2 Berkeley School of Education — Equity and Excellence in Early Childhood policy brief cover.
Fig. 5.3 Berkeley School of Education — Equity and Excellence in Early Childhood report cover.
Fig. 5.4 Berkeley School of Education — Equity and Excellence in Early Childhood web header.
Fig. 6.1 Berkeley School of Education — Leaders for Equity and Democracy admissions brochure cover. Context LEAD is UC Berkeley’s educational doctorate program emphasizing transformational systems leadership. Project Design and produce an admissions brochure. View the brochure online at Issuu.What I Did
visual design
brand application
typography
infographics
admissions brochure
print management
issuu
Fig. 6.2 Berkeley School of Education — Leaders for Equity and Democracy admissions brochure spread.
Fig. 6.3 Berkeley School of Education — Leaders for Equity and Democracy admissions brochure spreads.
Fig. 7.1 Berkeley School of Education — Principal Leadership Institution admissions brochure cover. Project Design and produce an admissions brochure. View the brochure online at Issuu.What I Did
visual design
brand application
typography
infographics
admissions brochure
print management
issuu
copyediting
Fig. 7.2 Berkeley School of Education — Principal Leadership Institution admissions brochure spread.
Fig. 7.3 Berkeley School of Education — Principal Leadership Institution admissions brochure spreads.
Fig. 7.4 Berkeley School of Education — Principal Leadership Institution admissions infographic.
Fig. 8.1 Berkeley School of Education — Leadership Programs newsletter. Context Leadership Programs offers equity- and justice-focused degree, credential, and professional learning programs to develop, support, and sustain education leaders. Project Design and build a custom online newsletter template and produce monthly masthead images. See the template and masthead images applied to the newsletter issues at Mailchimp.What I Did
visual design
brand application
typography
template
markup + code
html
css
copyediting
Fig. 9.1 Berkeley School of Education — Equity Leadership Now! podcast web header. Context Housed in Leadership Programs, Equity Leadership Now! hosts conversations with equity-conscious leaders who transform structures and strategies for educating. What I Did
visual design
brand application
web banner
environmental signage
Fig. 9.2 Berkeley School of Education — Equity Leadership Now! podcast studio signage.
Fig. 10.1 Berkeley School of Education — Leadership Programs 2023 in Review report cover. Project Design and produce an annual review. View the report online at Issuu.What I Did
visual design
brand application
typography
annual report
project management
print management
issuu
copyediting
Fig. 10.2 Berkeley School of Education — Leadership Programs 2023 in Review report spread.
Fig. 10.3 Berkeley School of Education — Leadership Programs 2023 in Review report spreads.
Fig. 11.1 Berkeley School of Education — Leadership Programs photo mood boards. Project Create art direction mood boards for event photographers. What I Did
visual design
art direction
mood boards
Fig. 12.1 Berkeley School of Education — 21CSLA logo. Context Headquartered at UC Berkeley School of Education, 21CSLA is a California Department of Education–funded institute providing equity- and justice-centered professional learning for education leaders throughout the state. Project Refresh an identity by addressing the previous logo’s production challenges across mediums and aligning the visual concept with opening doors to equity, access, and opportunity. What I Did
creative concept
visual design
identity
branding
logo
symbol
wordmark
typography
standards brief
Fig. 12.2 Berkeley School of Education — 21CSLA logo initiative variations.
Fig. 14.1 Berkeley School of Education — 21CSLA showcase report cover. Context The 21CSLA Showcase celebrated the first three years of the 21CSLA initiative in community with its partners and funders from the state of California. Project Develop materials across all mediums to highlight the achievements of 21CSLA’s initiatives. View the report online at Issuu.What I Did
visual design
typography
brochure
environmental signage
banners
print collateral
program
donor materials
print management
issuu
swag
video titles
Fig. 14.2 Berkeley School of Education — 21CSLA showcase banners.
Fig. 14.3 Berkeley School of Education — 21CSLA showcase video typography and storyboarding.
Fig. 15.1 Berkeley School of Education — 21CSLA Universal Transitional Kindergarten report spreads. Context The Universal Transitional Kindergarten Leadership Initiative prepares educational leaders to lead for equity in rolling out California’s groundbreaking TK for all 4-year-olds. Project Create an identity for the initiative and apply it across all mediums. View the report online at Issuu.What I Did
visual design
identity
branding
typography
brochure
flyer
flyer template
brand toolkit
slide theme + template
environmental signage
banners
print collateral
print management
google apps
issuu
Fig. 15.2 Berkeley School of Education — 21CSLA Universal Transitional Kindergarten report spread.
Fig. 15.3 Berkeley School of Education — 21CSLA Universal Transitional Kindergarten flyer.
Fig. 15.4 Berkeley School of Education — 21CSLA Universal Transitional Kindergarten brand toolkit.
Fig. 15.5 Berkeley School of Education — 21CSLA Universal Transitional Kindergarten slide deck theme and template.
Fig. 16.1 Berkeley School of Education — 21CSLA Learning Hub home page. ContextThe Learning Hub is a dynamic digital intranet for inquiry, learning, and sharing. Project Provide visual interface design in collaboration with engineers. What I Did
visual design
brand application
user interface design
wireframing
web graphics
Fig. 16.2 Berkeley School of Education — 21CSLA Learning Hub admin interface icons.
Fig. 17.1 Berkeley School of Education — 21CSLA Research Brief. Project Create templates for a research brief series. What I Did
visual design
typography
brief
template
infographics
copyediting
Fig. 17.2 Berkeley School of Education — 21CSLA Research Brief infographic.
Fig. 18.1 Berkeley School of Education — Justice Summit typeface design sampler. Project Create an identity for the 21CSLA Bay Area Regional Academy’s biannual Leading for Justice Summit and apply it across all mediums. I created the typeface Equity Sans based on the UC Berkeley brand Freight Sans by Joshua Darden. What I Did
visual design
identity
branding
logo
wordmark
type design
typography
environmental signage
web graphics
swag
slide deck template
Fig. 18.2 Berkeley School of Education — Justice Summit header.
Fig. 18.3 Berkeley School of Education — Justice Summit header.
Fig. 19.1 Berkeley School of Education — Leadership Connection Rubric cover. Project Design and produce a textbook. What I Did
visual design
typography
book design
book publishing
print management
Fig. 19.2 Berkeley School of Education — Leadership Connection Rubric spreads.